Dear Erin Kleinberg, Stephanie Mark and Jake Rosenberg,
Congratulations on the successful launch of your new blog. We’ve seen mentions in the New York Times, Refinery29, Racked and many other well regarded publications – which doesn’t include Harper’s Bazaar, Teen Vogue and other publications that employ many of the people who opened their closets to you.
People seem to really enjoy the StyleLikeU meets the Selby content, and those fashion insider connections and press budget have given it a kickoff in a matter of a week that took the other blogs months to achieve.
You may be aware, however, that there’s some confusion over your use of the name The Coveted. According to the lawyers we spoke with, there’s a good chance your use of the name is infringing on the trademark of Jennine Jacob’s The Coveted. We requested comment from you a number of times – by email and by phone – but have yet to hear back from the public relations company who you said would respond to us. Mentions in the Times don’t happen on their own, so maybe they’ve been busy. Signature9 isn’t a major website (yet), so perhaps you just find us too insignificant a publication to reply to.
Sort of like you don’t think confusion can occur between a “personal blog” and a “website featuring interviews and insights into fashion personalities and their influences.” {The Coveted} We actually were confused, and signed the petition acknowledging the confusion. So far 478 other people have as well, so yes, it appears confusion can and has occurred.
No matter, in the event that the lack of response was simply a result of the overwhelming time constraints of conducting interviews, we’ll go ahead and publish our questions here. Please feel free to respond any time you or your representatives would like.
Awaiting your response,
YM Ousley
Publisher & Founding Editor
SIGNATURE9 (TM)
